Three Reasons Why Technical Documentation is a Perfect Match for MT

Welocalize manages a variety of localization and translation programs for global brands that produce large volumes of technical documentation, including online help, user guides, admin guides, operating manuals and data sheets. The Technology Solutions team at Welocalize is heavily involved in the evaluation and onboarding of machine translation (MT) for new localization programs.  Technical documentation […]

Technology Tools in the Localization of Technical Documentation

In this interview, Nicole McColgan, Senior Project Manager and Team Leader at Welocalize, shares her knowledge and experience from over 10 years of working with clients who produce high volumes of technical documentation. She talks about the growing importance of technology in the translation of technical and engineering content to help manage efficiency and costs. […]

Celebrating Love and Affection Around the World

In many countries, February 14 is Valentine’s Day, the Feast of Saint Valentine and a significant cultural and commercial celebration. Although Valentine’s Day originated from the Western countries, this romantic day is widely celebrated around the world. It is a much commercialized event, with an average annual spending of $13 billion for Valentine’s Day and […]

2017 Global Manufacturing Trends and Localization Tips

As global populations and economies grow and evolve, manufacturers are constantly faced with challenges and opportunities to progress product development and expand operations into new markets. Manufacturers in all sectors, including heavy equipment, industrial, machinery, automation, components and electronics, innovate processes, systems and technology to stay ahead of world demand for the many products that […]

The Role of Language, Translation and Interpretation in Global Sport

Sport is an area that unites many countries and cultures and is quite simply a universal language that everyone understands, whether your team wins or not. International sporting events bring millions of people together from all over the world to enjoy matches and tournaments. We also spend countless hours watching sports coverage, broadcast on various […]

Importance of Chatbots in Global Marketing

Chatbots are gaining popularity and are becoming a useful tool for global marketers. They deliver an interactive messaging service, driven by computer programs or sometimes artificial intelligence (AI) and can conduct online conversations by messaging or “speaking” to users. Instead of browsing a website or having to go through a frustrating “phone tree”, users simply […]

2017 Year of the Rooster

The Chinese New Year of 2017, which is the Year of the Rooster, begins on the January 28. The date of the Chinese New Year differs year over year, as it is marked by the lunisolar Chinese calendar. The Chinese New Year is one of the most important festivals in the year, where family members […]

Welocalize Highlights Top Globalization and Localization Events of 2016

Welocalize takes part in a number of globalization and localization events around the world in North America, Europe, as well as Asia. We have provided highlights of some of the best industry conferences, forums and exhibitions in 2016 that we took part in, with recommendations for 2017 events that benefit anyone involved in globalization and […]

Transcreation Transforms Digital Marketing in All Industry Sectors

As the Internet grows global businesses and shrinks physical boundaries, there is increasing demand for transcreation as part of localization programs. Transcreation’s rapid growth is made essential because it satisfies a hunger for content in markets outside of the English speaking digital space. Through transcreation, global brands can establish owned media as a marketing strategy […]