The Culturalization of Global Content: Translation and SEO

When Two Worlds Collide by Huw Aveston and Andrea Barp, Adapt Worldwide In today’s global and digital economy, visibility is crucial for success, on a local, national and global scale. This process of localization consists of three parts: translation, culturalization and visibility optimization. Content must be readable, targeted, accessible and searchable. This is where nuanced […]

Inspirations from Women in Localization Event New York 2017

Welocalize and Park IP Translations, a Welocalize company, recently hosted the Women in Localization (WIL) event at our company offices in New York. The event attracted over 100 attendees and provided a great discussion and networking forum for participants all at different stages of their globalization and localization careers. The event was organized by the […]

Grow your Localization Program without Losing the Local Touch

LocLeaders Forum 2017 London – Scaling to Meet Global Needs Celia Plowright is Localization Operations Manager at IG. Celia is taking part as a guest panellist at the upcoming Welocalize LocLeaders Forum London 2017 on Thursday, May 18. The theme of the event is “Scaling to Meet Global Needs” and expert discussions will be led […]

10 Reasons Why Welocalize LocLeaders Forums are so Popular

As we gear up for a busy events season in the globalization and localization industry, many global business leaders will be assessing the right conferences to attend, juggling work commitments and managing travel budgets. Each year, Welocalize holds a number of exclusive LocLeaders Forums, which take place all over the world and welcome global brand […]

Welocalize Checklist for Successful Website + E-Commerce Localization

Website and e-commerce content is one of the most valuable marketing and brand assets for global organizations. Developing multiple language versions is challenging as every website contains a range of content and branded materials that must all be accurately targeted for local audiences. Website localization is not simply a case of translating text. Every element […]

Context Information is Vital in Software Localization

Software development is all about agility. There are no longer any lengthy production cycles that allow time for error, redevelopment and redelivery. Software updates and releases are now smaller, more frequent, driven at a rate that meets the expectations of today’s global users. Lower brand loyalty and attention spans mean technology organizations have to work […]

How Banks Stay On-Brand in Multiple Languages

Welocalize and Slator.com, the leading newswire focusing on news and analysis on the global language service and technology market recently published an article, How Banks Stay On-Brand in Multiple Languages. The piece discusses localization and translation in the global banking and financial services industry (FSI) and drawing on real-life case studies, considers the complexities faced […]

8 Reasons Why Your Language Service Provider Should Be Cloud-Enabled

In every industry from the largest enterprises through to new startups, organizations are relying on cloud technology to transform the way they work through improved delivery of internal and external services and increased efficiencies. According to Forrester Research, in 2017, the global public cloud market will exceed $146 billion, up from $87 billion in 2015. […]

Successful Website Localization – Interview with Andrea Barp

Website localization can make the difference between global success and failure. Get it right and new revenue streams will rapidly open up in new markets. Get it wrong and you risk harming your brand and losing customers. Andrea Barp is Translation Director at  Adapt Worldwide, a Welocalize Multilingual Digital Marketing Agency and is actively involved […]

My Internship at Welocalize in Portland, USA

Christopher Hu recently completed an internship at Welocalize. Christopher was based at the Welocalize office in Portland, Oregon, supporting project managers in their day-to-day activities as part of the Intern Program. After a successful nine months, Christopher will now be joining the Welocalize team permanently as a full-time project manager. In this blog, Christopher shares […]