Welocalize Guide to the iOS 11 App Store

App Store Optimization (ASO) is important to enable your global app to be found in the millions of other online apps, by users all over the world. The visibility of your app to potential users in app store search results depend on its ranking. The higher the ranking, the more traffic will be attracted to […]

Helping German Organizations Take the Global Opportunity

Global growth can be challenging for organizations all over the world. Reaching new markets and customers is a daunting task but can open new revenue streams and deliver multiple rewards. Learning to take advantage of the global opportunity and compete in international markets can be a journey full of challenges. Many German companies look overseas […]

Behind the Scenes at Welocalize – Our Headquarters, Frederick, Maryland

As part of Welocalize’s 20th Anniversary celebrations, we are launching a new blog series which shines a light on each of our 22 offices located around the world. For our first blog in this series, we thought it was only right that we focus on our headquarters in Frederick, Maryland, US, where the company was […]

Eight Ways to Transform Global Digital Campaigns with Transcreation

Global organizations are seeing billions of users searching and accessing branded content and information online. More than 3 billion people are now using the internet – nearly half the world’s population. Many users are moving through the full e-commerce cycle to purchase online. This makes the provision of online targeted marketing material crucially important for […]

Welocalize Thanks Global Translators All Over the World

Happy International Translation Day! September 30 is officially International Translation Day and a day that Welocalize celebrates, sending good wishes to all translators around the world. In 2016, Welocalize translators and linguists processed over 1.16 billion words into 175 languages and 400+ language pairs for global organizations all over the world. International Translation Day is […]

Five Events Not to Miss During La Mercè in Barcelona

Every year, around September 24, the city of Barcelona celebrates its festa major (annual celebrations) known as La Mercè, in honor of the co-patron saint of Barcelona, la Mare de Déu de la Mercè, meaning “Mother of God of Mercy.” La Mercè has been celebrated since 1902 and offers fun activities for the whole family […]

Creating a Culture of Innovation – Welocalize IdeaLab Talks

IdeaLab is a framework founded by Welocalize Chief Innovation Officer, Chris Grebisz, designed to inspire innovation and foster creativity. IdeaLab sessions and tools can be found throughout the company to help staff and clients generate ideas put into practice. At LocLeaders Forum Barcelona in June, part of the day was dedicated to an interactive IdeaLab session […]

Welocalize Office Exchange Program: From San Francisco to China

Based in San Francisco, Marta Mozin is a Staffing Account Manager at Welocalize. She recently spent a week at the Welocalize office in Beijing, China as part of our Office Exchange Program. We asked Marta to recap her 11,000-mile round trip journey. My career journey with Welocalize started back in October 2011 when I was […]

4 Top Tips for an Effective ASO Localization Campaign

Agata Jajszczyk, ASO Manager at Welocalize’s multilingual digital marketing agency, Adapt Worldwide, recently wrote an article on how to drive a successful app store optimization (ASO) localization campaign. Any organization who wants to truly capitalize on the growing global app economy must have a robust localization strategy in place. An ASO localization strategy doesn’t just […]

The Power of Face-to-Face Engagement in Global Business

By Erin Wynn, Chief Customer Officer at Welocalize In global business, the cost of physically attending a meeting is significantly higher than conducting a meeting using audio and video conferencing or email. We all know extensive business travel can be time consuming and frustrating, sacrificing time spent with family and loved ones. Although you save […]