Entries by Emma Cox

Welocalize Sponsors and Presents at Localization World 2017 in Shenzhen, China

Frederick, Maryland – February 23, 2017 – Welocalize, global leader in innovative translation and localization solutions, is a sponsor and exhibitor at the upcoming Localization World 2017 conference taking place at Marco Polo Shenzhen, Shenzhen, China on February 28 – March 02, 2017. Welocalize executives and localization experts will be on hand at booth #14 […]

Eight Ways to Optimize Efficiency and Cost in Technical Translations

As global organizations publish and manage higher volumes of content, optimizing efficiency is a key element to any successful localization program. Companies are continuously looking to manage translation budgets, including the area of technical documentation. There is little compromise when it comes to quality and accuracy for technical content, but there are still many ways […]

Three Reasons Why Technical Documentation is a Perfect Match for MT

Welocalize manages a variety of localization and translation programs for global brands that produce large volumes of technical documentation, including online help, user guides, admin guides, operating manuals and data sheets. The Technology Solutions team at Welocalize is heavily involved in the evaluation and onboarding of machine translation (MT) for new localization programs.  Technical documentation […]

Technology Tools in the Localization of Technical Documentation

In this interview, Nicole McColgan, Senior Project Manager and Team Leader at Welocalize, shares her knowledge and experience from over 10 years of working with clients who produce high volumes of technical documentation. She talks about the growing importance of technology in the translation of technical and engineering content to help manage efficiency and costs. […]

Celebrating Love and Affection Around the World

In many countries, February 14 is Valentine’s Day, the Feast of Saint Valentine and a significant cultural and commercial celebration. Although Valentine’s Day originated from the Western countries, this romantic day is widely celebrated around the world. It is a much commercialized event, with an average annual spending of $13 billion for Valentine’s Day and […]

LearnUpon Partners with Welocalize to Deliver Multilingual Learning Management System

Frederick, Maryland – February 6, 2017 – Welocalize, global leader in innovative translation and localization solutions, has worked in partnership with LearnUpon cloud-based learning management system (LMS) to deliver localized content and software in 10 languages. LearnUpon is now available in Chinese, Japanese, Italian, Polish and Russian which have been added to the existing languages […]

2017 Global Manufacturing Trends and Localization Tips

As global populations and economies grow and evolve, manufacturers are constantly faced with challenges and opportunities to progress product development and expand operations into new markets. Manufacturers in all sectors, including heavy equipment, industrial, machinery, automation, components and electronics, innovate processes, systems and technology to stay ahead of world demand for the many products that […]

The Role of Language, Translation and Interpretation in Global Sport

Sport is an area that unites many countries and cultures and is quite simply a universal language that everyone understands, whether your team wins or not. International sporting events bring millions of people together from all over the world to enjoy matches and tournaments. We also spend countless hours watching sports coverage, broadcast on various […]

Welocalize Launches Dedicated Life Sciences Division

Frederick, Maryland – January 31, 2017 – Welocalize, global leader in innovative translation and localization solutions, announces the formation of Welocalize Life Sciences, a division that brings together the recent Welocalize acquisitions of Global Language Solutions (GLS) and Nova Language Services (Nova). The merged entities represent more than two decades of experience in specialized language […]

LocWorld Shenzhen

LocWorld Shenzhen, China – February 28 – March 2, 2017 Welocalize, global leader in innovative translation and localization solutions, is sponsoring and exhibiting at the Localization World 2017 conference taking place at the Marco Polo Hotel, Shenzhen. Welocalize executives and business team members will be on booth #14 to share knowledge and best practices surrounding […]

Importance of Chatbots in Global Marketing

Chatbots are gaining popularity and are becoming a useful tool for global marketers. They deliver an interactive messaging service, driven by computer programs or sometimes artificial intelligence (AI) and can conduct online conversations by messaging or “speaking” to users. Instead of browsing a website or having to go through a frustrating “phone tree”, users simply […]

2017 Year of the Rooster

The Chinese New Year of 2017, which is the Year of the Rooster, begins on the January 28. The date of the Chinese New Year differs year over year, as it is marked by the lunisolar Chinese calendar. The Chinese New Year is one of the most important festivals in the year, where family members […]

Transcreation Transforms Digital Marketing in All Industry Sectors

As the Internet grows global businesses and shrinks physical boundaries, there is increasing demand for transcreation as part of localization programs. Transcreation’s rapid growth is made essential because it satisfies a hunger for content in markets outside of the English speaking digital space. Through transcreation, global brands can establish owned media as a marketing strategy […]

Four Best Practices for Managing Successful Localization Programs

For the localization of digital content, whether software UI or online marketing content, there are a number of best practices that can be followed to ensure multilingual content gives the intended audience the best user experience. Having worked in project management in the global localization industry for more than ten years, there are a number […]

Welocalize Language Spotlight on Spanish

Spanish is a romance language that originates from the Castile region of Spain; and today is spoken by an estimated 500 million people around the world. Spanish is the second most spoken language in the world today behind Chinese.  It is the official language in 21 countries including Mexico, Colombia, Spain, Argentina and Chile and, […]