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Challenges in relation to new translation technologies such as neural machine translation (NMT) are far more concrete than theoretical analyses or any potential “hype” in the localization and translation industry. Global businesses are looking for solutions and expert advice to put these technology solutions in place in a real commercial setting. Olga Beregovaya is Welocalize…

BrightonSEO Highlights With the digital sphere constantly changing, navigating the online noise and reaching your customers is an increasingly difficult task. BrightonSEO, the UK’s largest search marketing conference, is an event that’s always helping digital marketers look to tomorrow. Conferences like BrightonSEO offer a chance to see how the experts are tackling fresh challenges and…

Welocalize has earned recognition as a Partner-level supplier for 2017 in the John Deere Achieving Excellence Program. The Partner-level status is Deere & Company’s highest supplier rating. Welocalize was selected for the second consecutive year for the honor in recognition of its dedication to providing products and service of outstanding quality as well as its…

The General Data Protection Regulation (GDPR) comes into effect on May 25, 2018. Welocalize currently complies with applicable data protection regulations broadly outlined in the GDPR. Welocalize’s internal cross-functional team of experts from information technology (IT) and information security (Infosec) have reviewed our data management practices with the business operations teams to ensure readiness and…

The Evolving Role of the Localization Project Manager Strong project managers (PMs) form the foundation of many long-standing localization partnerships with global brands for so many reasons. It’s a role in the language industry that has evolved, where each PM is now seen as a strategic business partner, rather than a file-pusher, identifying opportunities to…

China-based companies are intensively pursuing the goal of establishing their brands in other countries. In 2017, China spent over $200B to acquire companies abroad. Chinese internet giants Tencent and Alibaba have aggressively diversified their business portfolios with multi-billion dollar investments in overseas acquisitions. An outcome of this globalization is the marked increase in demand forecast…

With a population of 1.42 billion, China is the world’s largest e-commerce market and a popular choice for companies and brands looking for global expansion. According to the China Internet Network Information Center (CNNC), 772 million (53.2%) of China’s population is online – that’s nearly the size of Europe’s entire population! To succeed in China,…

Three Standout Discussions from the Women in Localization UK Event The recent ‘Beast from the East’ was no match for the Women in Localization (WIL) UK Chapter. Battling the snow blizzards that hit London, professionals in digital marketing and localization came together to participate in an evening of warmth, learning and networking. The participants were…

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